Some of the most powerful people in North America will be in the Hub City this weekend for the Massenomics Lift Hard Live Easy Classic 2023. The event takes place on Saturday starting at 9 a.m. at the Odde Ice Center. "We have some of the strongest powerlifters in the world doing it, but then we also have 30 local people from Aberdeen doing it," said event organizer Tanner Baird of Aberdeen. "It’s kind of mixture of the two, which is kind of neat." Baird was part of a group that put on the Strongman Showdown competition during the Brown County Fair from 2016-2018. "Historically, it’s been on late at night on ESPN where there’s guys picking up rocks, and flipping over tires, and pulling firetrucks and that sort of thing," said Baird of the Strongman competition. This weekend will be much different. "This is event is technically powerlifting, is what the sport is," Baird said. "It much more closely resembles what you would see if you’re watching weightlifting in